The Client: Boehringer Ingelheim – Pspot Your Psoriasis – Logo Design
The Challenge
Creating a precision targeted market-shaping campaign to drive awareness and education about the difficulty of detecting psoriasis spots spotlighting innovative treatments for this rare condition and how to spot the difference between its varying forms especially pustules and pimples as a marker of severe and rare forms of psoriasis called GPP/PPP.
The Concept
Double entendre of the word Pspot as creative vehicle.
The Solution
We adapted an existing typography and used each dot composing the type to communicate the challenges encountered when discovering this disease through the use of various skin colors, referencing not only the condition itself but also the diversity of people suffering from the disease. Logo created in English, German, Chinese and Japanese.
The Client: Capital Insight Investment Bank – Brand Identity Design
The Challenge
Creating a brand identity for a modern approach to investment banking.
The Concept
Like a hawk
The Solution
We created a stylized hawk as the logo combined with various aerial views from all over the world in order to communicate the brand’s incredible vision and insight.
The Clients: Elevate Health, Busca Bienestar Health Center, I Did Not, Weather to Go App, Wayzo Design Studio, Find Your Fit Community Outreach, Ntechology, Noor Home Decor, Buenos Muchachos Burgers, Elite Jet Catering, Big Whoop Design, C&R Apparel, The Heart at Thompson Center, Inflection Point Partners PR, Golfinity, Burning Media, Medical Assistant Certification, Body of Water, Spore Productions, Hamburgesa TV, Grange Design, Dubsmash, Keurig, Veltrac Music.
The Client: Mend After Cancer – Brand Identity Exploration & Social Media Curation



